Email Branding
Email marketing can ensure every email communication is branded with your corporate message. However its wide-spread adoption is held back by a number of very real concerns:
- IT implementation complexities that can negate any real marketing benefits A lack of flexibility and centralized control of lists for both assignment and exclusion
- The absence of best practice HTML email standards
- Difficulties in understanding the response to numerous tactical messages within a single email
- Delivering and bounce-back issues
- Timing communications to fit the marketing schedule without hijacking corporate email delivery
Our Email Management Solutions Marketing Advantage provides a rich solution which enhances normal business operations. Email branding and marketing is made easy for marketing professionals by enabling:
- Central control over the branding and appearance of every day business emails Discreetly piggy-back targeted messages inside ordinary business emails
- Generate more business from existing clients
- Powerful reporting, measurement and analytics
Email Signatures made simple
Our Email Management Solutions signature solution is highly appraised by large companies for its simplicity and ease of deployment. 100% focus on companies that have already got enough to manage. Install-and-Forget technology that you will love. You see email signatures on every piece of email that comes to you. Some are corporate, while others are very personal. They are one way of personalizing your mail in a very impersonal medium. They are also a way for a company to avoid having to use a graphic letterhead that not all readers will be able to see
Email signatures first started before the web, when most online communication was conducted either via email or in news groups. A "sig" (as they came to be known) gave basic contact information about you and displayed your opinion in some clever and pertinent way, usually with a quote of some kind. They continue to be popular as a way to personalize your email or web group posts. Early protocol made three lines the polite limit for these signature files.
Email signatures did and do fulfill a variety of functions. They frequently start with a salutation such as "Regards, or "Sincerely," Of course, they tell you the name of the person who sent the communication. They also typically give basic information that makes a person findable in the real world or online, such as a telephone number or a website. If they are from a business, they also take the place of the letterhead on a piece of company stationery. The typical inclusion of a quote or saying also conveys anything from a personal opinion to a corporate slogan.